Fernando P. Romero, LUTCF,

Founder, Romero Insurance & Financial Services [Click here to learn more about our investment business]

Fernando has been helping individuals, families, and business owners protect and grow their financial futures since 1996. As an independent advisor, Fernando works for his clients—not for any single insurance or financial company—allowing him the flexibility to design personalized strategies that align with each client’s unique goals and values.

He is licensed in Life, Health and Property and Casualty Insurance, and holds Series 6, 63, and 65 securities licenses as a Registered Investment Advisor Representative (IAR). Fernando also earned the Life Underwriting Training Council Fellow (LUTCF) designation through The American College, underscoring his commitment to professional excellence. He is licensed to serve clients in multiple states across the country.

With over 25 years of industry experience, Fernando specializes in asset protection, retirement income planning, and tax-efficient strategies. His approach is built on process—not products—always putting the client’s best interests first. Fernando’s mission is to help clients gain lasting financial confidence and clarity.

Prior to his financial career, Fernando served honorably in the United States Marine Corps and later worked as a civilian with the U.S. Military for 16 years in Japan, the Philippines, and Panama. Originally from Ecuador, he has lived in the Tampa area since 1996.

Fernando is a proud father and grandfather who values building lasting relationships with the families he serves.

At Romero Insurance & Financial Services, we believe: “Integrity is our Bottom Line.” We would be honored to assist you with your financial needs. Let our family be part of your family.

Rowena Martin

Insurance Professional | General Manager

With over 15 years of experience in the insurance industry, Rowena is a licensed insurance agent who brings a wealth of knowledge, professionalism, and dedication to every role she takes on. She began her career in life insurance and later expanded her expertise to include home and auto coverage, developing a deep understanding of client needs, risk management, and policy solutions.

Rowena has held several pivotal positions throughout her career, including Product Trainer, Quality Control Specialist, and Competency Assurance Leader. Her commitment to continuous improvement and operational excellence has consistently contributed to stronger team performance and improved client outcomes.

Known for her integrity and precision, Rowena is a trusted resource and advocate for clients and colleagues alike. She believes in delivering service with care, consistency, and clarity—always putting people first.

Beyond her professional role, Rowena is a devoted mother to her son and their beloved fur babies. She enjoys traveling, exploring new places and cultures, and values family, balance, and the relationships she builds both professionally and personally.

Ryan Shawn

Insurance Professional | Registered Assistant.

Ryan Shaw is a licensed insurance agent with specialized expertise in life, health, and annuities. With a strong background in both individual and group plans, Ryan is dedicated to helping clients navigate ACA options, Medicare solutions, and a wide range of coverage choices tailored to their unique needs.

Driven by a genuine passion for service, Ryan focuses on empowering families, individuals, and businesses to make informed decisions that provide lasting financial security. He takes pride in offering personalized guidance, simplifying complex insurance concepts, and delivering solutions that protect what matters most — from loved ones and employees to long-term financial goals.

When he’s not assisting clients, Ryan enjoys spending time outdoors fishing and staying active through a variety of sports. His love for teamwork and the outdoors mirrors his approach to his work—collaborative, dedicated, and always striving for the best outcome.

Whether you’re exploring your first policy, reviewing existing coverage, or seeking strategies to strengthen employee benefits, Ryan brings a trusted, knowledgeable, and client-first approach to every conversation. His mission is to ensure peace of mind today and a more secure tomorrow.

Rose Colon

Insurance Professional

Rose Colon has been an indispensable part of Romero Insurance & Financial Services for over 23 years, bringing experience, dedication, and genuine heart to every client she serves. Throughout her career, Rose has helped countless families protect their most valuable assets with thoughtful, personalized home and auto insurance solutions. Her clients know they can rely on her not just for answers, but for clarity, patience, and guidance every step of the way.

Rose believes that insurance should never feel overwhelming. Her approach is simple: make the process accessible, easy to understand, and tailored to each person’s unique situation. Whether someone is navigating their very first policy or reassessing their coverage after a major life change, Rose is there to support them with honesty, compassion, and a true desire to help. Her calm, reassuring style has earned her the trust and loyalty of our clients for more than two decades.

But Rose’s impact goes far beyond the office. She is a caring and loving wife, mother, and daughter whose greatest joy is spending quality time with her family. Her warmth at home naturally extends into her work, giving her a unique ability to connect with clients on a personal level. Rose understands that behind every policy is a family, a home, and a story—and she treats each one with the respect and care it deserves.

Her blend of professionalism, heart, and unwavering commitment to her clients makes Rose not only a valued team member, but a true asset to our community.

Angela Gomez

Insurance Specialist | Bilingual Advisor

With over 20 years of experience in the insurance industry, Angela Gomez brings a wealth of expertise and a genuine client-first approach to every policy she helps craft. Her passion lies in guiding individuals, families, and business owners to protect what matters most—whether that’s a home, vehicle, boat, or a thriving commercial operation.

Angela has developed deep, well-rounded knowledge across a wide range of insurance products, including Home, Auto, General Liability, Commercial Auto and Boat insurance.

What truly sets Angela apart is her commitment to building long-term relationships rooted in trust, transparency, and personalized service. She takes the time to understand each client’s unique situation, carefully explaining their options so they feel informed and empowered every step of the way.

In her personal time, Angela enjoys singing with her family, creating joyful moments through music. She’s also a dedicated Tampa Bay Buccaneers fan, cheering on her team with the same enthusiasm and loyalty she brings to serving her clients.

Angela believes insurance doesn’t have to be confusing — her goal is to make it clear, accessible, and tailored to each client’s needs. Whether someone is insuring their first car, their dream home, or a growing business, Angela is dedicated to helping them find the right coverage at the right price, backed by the attentive service and support they deserve.

Idalis Jaramillo

Insurance Specialist | Bilingual Advisor

Idalis Jaramillo has proudly served the Brandon community for nearly five years as a key member of the team at Romero Insurance & Financial Services. She specializes in home and auto insurance, guiding families to find the right coverage to protect what matters most — always with integrity, professionalism, and care.

Idalis began her career in the industry under the mentorship of seasoned insurance expert Fernando, who brings over 23 years of experience. That foundation provided her with more than just technical knowledge — it instilled the importance of truly listening to clients and customizing coverage to meet each individual’s unique needs.

Her approach is straightforward and client-focused: listen first, provide clear and personalized options, and always put the client’s best interests at the heart of every policy.

As a bilingual professional (English & Spanish), Idalis is dedicated to making the insurance process accessible, understandable, and stress-free for all clients. She views insurance not just as a transaction, but as an opportunity to build trust, foster lasting relationships, and provide peace of mind for the road ahead.

Outside of her professional life, Idalis enjoys spending time with her grandchildren, cooking, and managing her own food trucks, blending her love of family, culinary creativity, and entrepreneurial spirit into everything she does.